Woodpecker Review, Pricing & Features

See how Woodpecker (woodpecker.co) handles cold email and LinkedIn outreach, its 2026 pricing model, key features, and who it is built for.

Category
Sales
Pricing
subscription, from $29/month
Verified
Not yet
Last updated
July 19, 2026
Founded
2015
Headquarters
Wroclaw, Poland
Web AppFree Trial

What Is Woodpecker

Woodpecker is a cold email and LinkedIn outreach platform built for businesses that rely on outbound prospecting to generate sales pipeline. It brings prospecting, multi-step email sequencing, LinkedIn outreach steps, automated follow-ups and deliverability tools together into a single outbound workflow.

Founded in 2015 in Wroclaw, Poland, Woodpecker has grown into a publicly traded company on the Warsaw Stock Exchange (ticker WPR), with roughly 90 employees and more than 15,000 users spanning over 100 countries.

The platform is positioned around deliverability and reply quality rather than raw send volume, aiming to keep cold outreach out of spam folders while helping sales teams and agencies book more qualified meetings.

Key Features

Woodpecker supports multi-step, multi-channel campaigns that combine cold email sequences with LinkedIn touchpoints, automated follow-ups triggered by prospect behavior, and built-in deliverability safeguards such as email warm-up and sending pattern controls.

Prospecting tools help users build and enrich contact lists before launching a campaign, while native integrations sync replies, opens and campaign activity with common CRMs and sales tools.

A dedicated deliverability dashboard gives visibility into inbox placement, bounce rates and sender reputation so teams can adjust sending behavior before problems affect an entire domain's email reputation.

Pricing

Woodpecker prices its core cold email plan around a 'contacted prospects' model, starting at roughly 29 dollars per month for a base number of prospects contacted per billing cycle and increasing as that ceiling rises.

LinkedIn automation is billed separately at 29 dollars per month per connected LinkedIn account, and certain integrations carry an additional 20 dollar charge, letting customers add channels and tools incrementally rather than paying for a fixed all-in-one bundle.

New users can start with a 14-day free trial or a limit of 100 free cold emails before choosing a paid plan.

Key Features

Pros & Cons

Pros

  • Combines cold email and LinkedIn outreach in one workflow
  • Deliverability-focused tooling helps protect sender reputation
  • Flexible contacted-prospects pricing scales with actual usage
  • 14-day free trial or 100 free emails let teams evaluate before paying
  • Publicly traded company with an established track record since 2015

Cons

  • LinkedIn automation and some integrations cost extra on top of the base plan
  • Contacted-prospects pricing can become harder to predict for teams with variable outbound volume
  • Lighter feature set than large enterprise sales-engagement suites like Outreach or Salesloft
  • Primarily focused on outbound email and LinkedIn, not a full CRM replacement

Pricing

Frequently Asked Questions

What does Woodpecker do

Woodpecker is a cold email and LinkedIn outreach platform that helps sales teams run multi-step outbound campaigns with prospecting, follow-ups and deliverability tools.

How much does Woodpecker cost

Woodpecker's base cold email plan starts around 29 dollars per month using a contacted-prospects pricing model, with LinkedIn automation at an additional 29 dollars per month per account and some integrations costing 20 dollars extra.

Is there a free trial for Woodpecker

Yes, Woodpecker offers a 14-day free trial or a cap of 100 free cold emails for new users.

Where is Woodpecker based

Woodpecker was founded in 2015 and is headquartered in Wroclaw, Poland.

Is Woodpecker publicly traded

Yes, Woodpecker is listed on the Warsaw Stock Exchange under the ticker WPR.

Is Woodpecker the same as Woodpecker CI

No, Woodpecker (woodpecker.co) is a cold email and LinkedIn outreach SaaS tool, while Woodpecker CI (woodpecker-ci.org) is an unrelated open-source continuous integration platform. They share a name but are entirely different products.

Does Woodpecker support LinkedIn outreach

Yes, Woodpecker lets users add LinkedIn touchpoints as steps within a multi-channel outbound campaign, priced as an add-on per connected LinkedIn account.

What is the contacted-prospects pricing model

Instead of charging a flat per-seat fee, Woodpecker prices plans based on how many new prospects a customer adds to campaigns during a billing cycle.

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