See how QuestionPro's survey builder, pricing tiers, and CX and research suites compare before you choose a survey platform in 2026.
QuestionPro is an online survey and research platform founded in 2005 that has expanded well beyond basic survey creation into a family of specialized products covering market research, customer experience, and employee experience. Originally started in Seattle, the company later moved its headquarters to San Francisco before relocating its global headquarters to Austin, Texas, in 2020, and it now operates offices across the United States, India, Mexico, the United Arab Emirates, and Germany.
The platform is used by a wide range of customers, from individual researchers and students on its free tier to large enterprises running dedicated market research, customer experience, and workforce engagement programs through QuestionPro's specialized suites, which sit alongside its core survey-building tools.
At its foundation, QuestionPro offers a drag-and-drop survey builder with more than 40 question types, branching and skip logic, and offline data collection for field-based research where internet access is unreliable. Reporting tools include cross-tabulation, advanced analytics, and customizable dashboards for turning raw responses into actionable findings.
One of QuestionPro's most distinctive strengths is language reach: the platform interface is localized in more than 230 languages, and survey content can be translated and collected in roughly 90 to 95 languages, including multi-byte character set languages like Chinese and Japanese and right-to-left languages such as Arabic and Hebrew, using either one-click automatic translation or professional translation services. Beyond core surveys, dedicated suites address market research and panel management (Research Suite), customer experience and NPS tracking (CX), and employee engagement (Workforce or EX).
QuestionPro offers a genuinely usable free Essentials plan intended for individuals and small, quick research projects, which is more feature-rich than many competitors' free tiers. Paid plans are priced per user: the Team Edition starts at roughly 83 US dollars per user per month when billed annually for organizations with five or more users, while the Advanced tier runs approximately 99 US dollars per user per month.
For organizations that need the specialized Research Suite, CX suite, or Workforce and Employee Experience suite, QuestionPro moves to custom enterprise pricing based on scope and requirements, quoted directly by its sales team. The company also offers discounted pricing for academic institutions and registered non-profit organizations.
Yes, QuestionPro offers a free Essentials plan for individuals and small projects, in addition to paid per-user plans and custom enterprise suites.
QuestionPro is headquartered in Austin, Texas, after relocating from San Francisco in 2020; the company was originally founded in Seattle in 2005.
Essentials is a free plan aimed at individuals and small projects, while Team Edition is a paid, per-user plan starting around 83 US dollars per user per month billed annually, aimed at teams of five or more users with added collaboration and reporting features.
Yes, the QuestionPro platform interface is localized into more than 230 languages, and survey content can be translated and collected in roughly 90 to 95 languages, including right-to-left and multi-byte character languages.
QuestionPro CX is a dedicated customer experience suite for tracking Net Promoter Score, customer satisfaction, and journey feedback, separate from the core survey product.
QuestionPro was founded in 2005, originally headquartered in Seattle before later moving to San Francisco and then Austin, Texas.
Yes, QuestionPro offers discounted rates for academic institutions and registered non-profit organizations.