Lemlist review covering cold email and multichannel outreach features, Email/Multichannel pricing, deliverability tools, pros, cons, and alternatives.
Lemlist is a sales engagement platform that began as a cold-email personalization tool and has grown into a full multichannel outbound platform, combining email, LinkedIn, calling, SMS, and WhatsApp outreach with a built-in B2B lead database and deliverability management.
Founded in January 2018 in Paris by Guillaume Moubeche, Francois Lecroart, and Vianney Lecroart, Lemlist was bootstrapped for its first several years before raising 30 million dollars from Expedition Growth Capital in October 2021 at a roughly 150 million dollar valuation. The company now operates from New York, serves over 37,000 businesses across 100-plus countries, and reported around 40 million dollars in annual recurring revenue in late 2024.
Lemlist's signature capability is dynamic personalization, letting senders auto-generate individualized images, videos, and landing pages for each recipient at scale, paired with a deliverability hub that manages email warm-up and sender reputation to keep campaigns out of spam folders. A built-in lead database of more than 650 million contacts includes a credit-based email and phone finder.
Beyond email, Lemlist supports LinkedIn automation for connection requests and messaging, an in-app cold-calling dialer integrated with Aircall, and SMS and WhatsApp outreach, all managed through a unified multichannel inbox with task management and native CRM integrations for HubSpot, Salesforce, and Pipedrive.
Lemlist offers two self-serve plans: Email at 55 dollars per month billed annually (69 dollars monthly), priced per workspace with unlimited users but capped at 50,000 emails a month; and Multichannel at 87 dollars per user per month billed annually (109 dollars monthly), which removes the email cap and adds LinkedIn, calling, and messaging channels. Enterprise pricing is custom for teams of five or more.
Data features run on a separate pay-as-you-go credit system priced at 0.01 dollars per credit, where a verified email costs 5 credits and a phone number costs 20 credits. A 14-day free trial of the Multichannel plan is available with no credit card required, and annual billing saves 20 percent over monthly.
Lemlist is used by B2B sales teams to run personalized, multichannel outbound campaigns across email, LinkedIn, calling, SMS, and WhatsApp, backed by a built-in lead database and deliverability tools.
Lemlist's Email plan starts at $55/month billed annually ($69 monthly), and the Multichannel plan starts at $87/user/month billed annually ($109 monthly); Enterprise pricing is custom for teams of 5 or more.
Yes, Lemlist offers a 14-day free trial of its Multichannel plan with no credit card required.
Lemlist was founded in January 2018 in Paris, France by Guillaume Moubeche, Francois Lecroart, and Vianney Lecroart.
Credits are a separate pay-as-you-go currency used for data features like finding verified emails (5 credits), phone numbers (20 credits), and intent signals (20 to 400-plus credits), priced at $0.01 per credit.
Yes, LinkedIn automation for connection requests, messages, and profile visits is included on the Multichannel plan and above.