Cognism Review, Pricing & Features

Cognism provides GDPR-compliant, phone-verified B2B contact data for sales teams. See how it compares on pricing, coverage, and CRM integrations.

Category
Sales
Pricing
Subscription
Verified
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Last updated
July 18, 2026
Founded
2015
Headquarters
London, United Kingdom
Web AppAPIAI

Overview

Cognism is a B2B sales intelligence platform founded in 2015 by James Isilay and Stjepan Buljat and headquartered in London, with additional offices in New York, Skopje, and Zadar. It provides verified contact and company data to power outbound prospecting, with a particular strength in coverage across EMEA markets.

The company built its reputation on human-verified mobile phone data and strict regulatory compliance, positioning itself against US-centric providers like ZoomInfo for teams that need GDPR- and CCPA-compliant data.

Key Features

Cognism's Diamond Data uses human researchers to manually verify mobile numbers rather than relying solely on algorithmic prediction, and the platform maintains over 10 million phone-verified contacts globally alongside firmographic and intent data.

It integrates natively with Salesforce, HubSpot, Outreach, Salesloft, Microsoft Dynamics 365, Bullhorn, and Pipedrive, and offers a Chrome extension for pulling verified contact data while browsing LinkedIn or company websites.

Pricing

Cognism does not publish pricing publicly; buyers go through a demo and sales negotiation to get a quote. Third-party deal-tracking sources report typical real-world contracts ranging from around $1,500 to $25,000 per year depending on tier, seat count, and negotiation.

These figures are not confirmed by Cognism's own materials and should be treated as estimates; prospective buyers should request a current quote directly from Cognism.

Key Features

Pros & Cons

Pros

  • Strong reputation for data accuracy in European and EMEA markets specifically
  • Human-verified mobile numbers rather than purely predictive/algorithmic data
  • Heavy emphasis on GDPR/CCPA compliance and Do Not Call list scrubbing, reducing legal risk for outbound teams
  • Broad CRM and sales engagement integrations

Cons

  • No public pricing; requires a sales conversation and negotiation to get a quote
  • Reported contract costs can be significant, with platform fees alone often in the $15,000-$25,000/year range
  • US data coverage is generally considered less comprehensive than EMEA coverage
  • Primarily designed for outbound sales teams rather than broader marketing or research use cases

Pricing

Frequently Asked Questions

How much does Cognism cost?

Cognism does not publish pricing. Third-party sources tracking real deals report typical annual contracts ranging from roughly $1,500 to $25,000 depending on tier, seat count, and negotiation; buyers must request a quote directly from Cognism.

Is Cognism GDPR compliant?

Yes. Cognism markets GDPR and CCPA compliance as a core part of its product, including notifying contacts of database inclusion within GDPR timeframes and regular scrubbing against Do Not Call lists.

What CRMs does Cognism integrate with?

Cognism has native integrations with Salesforce, HubSpot, Outreach, Salesloft, Microsoft Dynamics 365, Bullhorn, and Pipedrive.

How is Cognism's phone data verified?

Its Diamond Data tier relies on human researchers who call and manually confirm mobile numbers rather than relying purely on algorithmic prediction, with a reported accuracy around 87%.

Who founded Cognism?

Cognism was founded by James Isilay (CEO) and Stjepan Buljat (CTO) in 2015, and is headquartered in London.

Comparisons

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