ZoomInfo Chorus (formerly Chorus.ai) records and analyzes sales calls with AI. See its features, pricing model, CRM integrations, and who it's built for.
Chorus.ai launched in 2015 as an AI conversation-intelligence tool for B2B sales teams, recording and transcribing calls, video meetings, and emails so managers could review deals without sitting in on every conversation. ZoomInfo acquired the company in July 2021 for roughly $575 million, and the product now operates under the ZoomInfo Chorus name as part of ZoomInfo's go-to-market intelligence suite.
Rather than functioning as a standalone app, ZoomInfo Chorus is built to plug directly into ZoomInfo's contact, company, and intent data, giving sales and customer success teams a combined view of who they're talking to and what was actually said on the call.
The platform automatically records and transcribes calls and meetings, typically making transcripts available within minutes, and applies AI trackers that flag mentions of competitors, pricing, next steps, and common objections without manual tagging.
Generative AI features summarize meetings and draft follow-up emails from the transcript, while deal- and pipeline-risk analytics and rep-level coaching scorecards give sales managers a way to spot stalled deals and coach specific behaviors like talk-time ratio and question rate.
ZoomInfo does not publish pricing for Chorus. It is sold through ZoomInfo's enterprise sales team on a custom-quote basis, usually as part of a broader ZoomInfo contract, with pricing driven by seat count and contract length rather than a fixed public rate card.
There is no public self-serve signup or free trial; prospective buyers need to request a demo and quote directly from ZoomInfo.
The product is now branded ZoomInfo Chorus. ZoomInfo acquired the company AffectLayer, Inc. (d/b/a Chorus.ai) in July 2021, and the underlying conversation-intelligence technology continues under the Chorus name inside ZoomInfo's product suite.
It records, transcribes, and analyzes sales calls, video meetings, and emails using AI to surface deal risk, competitive mentions, pricing objections, and coaching opportunities for sales and customer success teams.
ZoomInfo does not publish pricing. It is sold on a custom-quote basis through ZoomInfo's enterprise sales team, typically bundled with other ZoomInfo products.
Yes. It integrates with common CRMs including Salesforce and HubSpot, plus video conferencing tools such as Zoom, Microsoft Teams, and Google Meet.
Chorus.ai was founded in 2015 in San Francisco by Roy Raanani, Russell Levy, and Micha Breakstone under the legal entity AffectLayer, Inc.
There is no publicly advertised self-serve free trial; prospective customers request a demo and custom quote from ZoomInfo.