Close, Copper, and Zendesk Sell each optimize for a different sales context: Close bundles native calling, SMS, and an AI assistant into every plan for…
Subscription · From $9/user/month (billed annually)
Best for: Outbound-heavy sales teams and solo founders that want native calling, SMS, and an AI assistant included in every plan without a separate dialer tool
Best for: Teams already running their business inside Gmail and Google Workspace that want a CRM which auto-captures email and calendar activity with minimal setup
subscription · From $19 per user per month (Sell Team, billed annually)
Best for: Teams that already use Zendesk Support and want shared customer context between support and sales, plus a geolocation-enabled mobile app for field sales reps
At a Glance
Close
Copper
Zendesk Sell
Primary category
CRM
CRM
CRM
Rating
Not documented
Not documented
Not documented
Pricing model
Subscription
Subscription
subscription
Starting price
$9/user/month (billed annually)
$23/user/month
$19 per user per month (Sell Team, billed annually)
Free plan
Not documented
Yes
Not documented
Free trial
Yes
Yes
Yes
Platforms
Web, iOS, Android
Web, iOS, Android
iOS, Android
Team collaboration
Not documented
Not documented
Not documented
AI features
Not documented
Yes
Yes
Public API
Yes
Yes
Yes
Standout Differences
Calling, SMS, and AI included at every tier
Close bundles native calling, SMS, and the Chloe AI assistant into all four pricing tiers without a separate dialer add-on.
Close
Deepest native Google Workspace integration
Copper automatically logs emails, calls, and calendar events against the correct contact and syncs bidirectionally with Google Contacts and Calendar, and is a Google-recommended CRM in the Workspace Marketplace.
Copper
Shared support and sales context
Because Zendesk Sell shares account infrastructure with Zendesk Support, teams using both products can see a prospect's customer service history directly inside the sales pipeline.
Zendesk Sell
Field-sales mobile app with geolocation
Zendesk Sell's mobile app is documented as including geolocation features that let reps see nearby prospects while traveling, a capability not documented for Close or Copper's mobile experiences.
Zendesk Sell
Feature-by-Feature
Calling and AI
Feature
Close
Copper
Zendesk Sell
Native calling and dialer tools
Available
Not documented
Not documented
Built-in AI assistant
Available
Not documented
Not documented
Integrations and Forecasting
Feature
Close
Copper
Zendesk Sell
Native Gmail and Outlook email sync
Not documented
Available
Available
Built-in sales forecasting
Not documented
Available
Available
Shared data with a customer support platform
Not documented
Not documented
Available
Mobile and Automation
Feature
Close
Copper
Zendesk Sell
Mobile app with geolocation for field sales
Limited
Not documented
Available
Multi-step email or task sequences
Available
Available
Available
No-credit-card free trial
Available
Available
Not documented
Pricing Compared
Starting price reflects the lowest paid tier, not the full cost for every team size or usage level.
Close
Solo — $9/user/month (annual) / $19/user/month (monthly) monthly or annual
Essentials — $35/user/month (annual) / $49/user/month (monthly) monthly or annual
Growth — $99/user/month (annual) / $109/user/month (monthly) monthly or annual
Scale — $139/user/month (annual) / $149/user/month (monthly) monthly or annual
Copper
Basic — $23/user/month (annual) / $29/user/month (monthly) Monthly or annual
Professional — $59/user/month (annual) / $69/user/month (monthly) Monthly or annual
Business — $99/user/month (annual) / $134/user/month (monthly) Monthly or annual
Zendesk Sell
Sell Team — $19 per user per month annually ($25 monthly) annual or monthly
Sell Growth — $55 per user per month annually ($69 monthly) annual or monthly
Sell Professional — $115 per user per month annually ($149 monthly) annual or monthly
Sell Enterprise — Around $169 per user per month annual
Pros & Cons
Close
Pros
Calling, SMS, and email are native to the product, removing the need for a separate dialer tool
Predictive and Power Dialers can meaningfully increase outbound call volume per rep
Transparent, publicly published pricing with no forced sales calls to see costs
Fast setup compared to heavier enterprise CRMs
Cons
Calling and SMS usage costs are billed on top of the monthly subscription
Predictive Dialer and Workflows are locked to the two highest-priced tiers
Fewer built-in marketing-automation features than some all-in-one revenue platforms
Notable price jump from the Solo plan to the team-oriented Essentials plan
Copper
Pros
Deep, native integration with Gmail, Calendar, and the broader Google Workspace suite
Low learning curve for teams already working daily inside Gmail
Automatic activity capture significantly reduces manual data entry
Officially recommended CRM within the Google Workspace Marketplace
Cons
No permanent free plan, only a 14-day trial
Less deeply customizable than enterprise-grade CRMs like Salesforce
Best suited to Google Workspace users; less compelling for Microsoft 365-centric organizations
Contact and custom field limits on lower tiers may require upgrading as a business grows
Zendesk Sell
Pros
Strong, highly rated mobile app for field sales teams
Straightforward, activity-focused CRM that's easier to set up than heavier enterprise platforms
Native email tracking and sequences reduce manual data entry
Can share customer data with Zendesk Support for full context
Prebuilt dashboards give quick visibility without custom report building
Cons
Per-seat pricing climbs quickly for teams needing Professional or Enterprise features
Fewer deep sales-engagement features than dedicated sales engagement platforms
Enterprise-tier pricing requires higher spend for advanced customization
Less brand recognition as a standalone CRM compared to Zendesk's support product
Use Cases
Choose Close: Outbound-heavy sales teams and solo founders that want native calling, SMS, and an AI assistant included in every plan without a separate dialer tool
Choose Copper: Teams already running their business inside Gmail and Google Workspace that want a CRM which auto-captures email and calendar activity with minimal setup
Choose Zendesk Sell: Teams that already use Zendesk Support and want shared customer context between support and sales, plus a geolocation-enabled mobile app for field sales reps
Close
Outbound cold-calling teams — Use the Power or Predictive Dialer to run high-volume outbound calling campaigns directly from the CRM.
Solo founders and consultants — Manage a personal sales pipeline with built-in calling and email without paying for a full team plan.
Scaling B2B sales teams — Replace a patchwork of separate dialer, email, and CRM tools with one connected system as the team grows.
Copper
Google Workspace-native sales teams — Sales teams already operating inside Gmail and Google Calendar adopt Copper to manage pipelines without switching context to a separate app.
Relationship-driven B2B agencies — Agencies and consultancies use Copper's automatic activity capture to track client relationships with minimal manual logging.
Low-friction CRM adoption for growing businesses — Small businesses that struggled with CRM adoption due to manual data entry use Copper's automation to improve rep compliance and pipeline visibility.
Zendesk Sell
Pipeline-driven B2B sales — A sales team tracks deals through a customizable pipeline and uses forecasting to plan quarterly targets.
Field sales management — Reps use the mobile app with geolocation to log visits, update deals, and check nearby prospects while traveling.
Support-to-sales visibility — A company running both Zendesk Support and Sell gives sales reps access to a prospect's support ticket history before a renewal conversation.
Frequently Asked Questions
Which of these three connects sales data to customer support history?
Zendesk Sell shares account infrastructure with Zendesk Support, letting reps see a prospect's support tickets and service history directly inside the sales pipeline. Close and Copper do not document this kind of support-platform data sharing.
Which is best for Gmail-centric sales teams?
Copper offers the deepest native Google Workspace integration, automatically capturing email, calendar, and contact activity from Gmail. Zendesk Sell also syncs with Gmail and Outlook, but as one of several features rather than its core differentiator.
Which includes native calling and dialer tools?
Close is the only one of the three that documents native calling tools, including a Power Dialer and a Predictive Dialer on its higher tiers.
Which has the strongest mobile app for field sales?
Zendesk Sell's mobile app is documented as including geolocation features so reps can see nearby prospects while traveling, which is not documented for Close or Copper.
Which is the cheapest to start with?
Close has the lowest published starting price at $9 per user per month, followed by Copper at $23 and Zendesk Sell's Sell Team plan at $19 per user per month annually, though Zendesk Sell's higher tiers scale up to roughly $169 per user per month.
Do these include AI features?
Close includes its Chloe AI assistant on every plan. Copper and Zendesk Sell do not document AI assistant features in their published capabilities.