Attio Review, Pricing & Features

Attio is an AI-native CRM with real-time data sync, automation workflows, and AI agents, used by go-to-market teams to run revenue operations.

Category
CRM
Pricing
Freemium, from Free (paid plans from €29/user/month billed annually)
Verified
Not yet
Last updated
July 18, 2026
Founded
2019
Headquarters
London, United Kingdom
Free PlanWeb AppiOSAndroidAPIAIFreemium

Overview

Attio is an AI-native CRM founded in 2019 and headquartered in London. It's built around a flexible, real-time data model that automatically syncs contact, company, and deal data, rather than requiring manual entry, and layers AI agents and automation on top of that data.

Key Features

Attio's 'Ask Attio' feature enables natural-language search and record creation, while Workflows automate revenue processes and Sequences power personalized outreach campaigns. Call Intelligence records and analyzes meetings, and configurable AI agents can handle research, scoring, and other automated tasks.

Its 'Universal Context' layer unifies data from email, calls, product usage, and connected tools into a single view, backed by automatic data enrichment and real-time reporting.

Pricing Overview

Attio offers a Free plan (up to 3 seats) with real-time contact syncing and data enrichment. Plus (€36/user/month, or €29 billed annually) adds private lists and unlimited seats; Pro (€86/user/month, or €69 billed annually) adds Call Intelligence, Sequences, and advanced permissions. Enterprise pricing is custom and billed annually, adding unlimited objects/teams, SSO, and SCIM.

Key Features

Pros & Cons

Pros

  • Deep automation and configurable AI agent capabilities
  • Real-time data sync and flexible, customizable object modeling
  • Usable free plan for small teams (up to 3 seats)
  • Wide integration ecosystem with 50+ connected apps

Cons

  • Pro and Enterprise tiers get expensive on a per-seat basis at scale
  • Some advanced AI and automation features are limited to paid tiers
  • Newer entrant than legacy CRMs, so its third-party ecosystem is still maturing

Pricing

Frequently Asked Questions

Is Attio free?

Attio offers a Free plan for up to 3 seats with core CRM and data-sync features; paid Plus, Pro, and Enterprise plans unlock more capacity and features.

What makes Attio 'AI-native'?

Attio builds AI agents, natural-language search, and automated workflows directly into the CRM, rather than adding AI as a bolt-on feature.

Does Attio integrate with Slack and Notion?

Yes, Attio integrates with Slack, Notion, and 50+ other tools through its App Store.

Who is Attio for?

Attio is designed for sales, marketing, and revenue operations teams that want to automate go-to-market workflows.

Comparisons

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