Tally Review, Pricing & Features

Tally (tally.so) is a free no-code form builder with unlimited forms and submissions. Compare pricing, features, pros, cons, and FAQs.

Category
Forms
Pricing
freemium, from Free
Verified
Not yet
Last updated
July 19, 2026
Founded
2020
Headquarters
Ghent, Belgium
Free PlanWeb AppNo-CodeAPIFreemiumTemplates

What Is Tally

Tally is a no-code form builder that lets anyone create surveys, lead-capture forms, quizzes, and feedback forms using a simple, document-style editor rather than a traditional drag-and-drop canvas. It was founded in 2020 by Marie Martens and Filip Minev and is headquartered in Ghent, Belgium, operating as a bootstrapped, self-funded company.

The product is deliberately positioned around simplicity and design: users build forms by typing and inserting content blocks much like writing in a text document, which lowers the barrier to entry compared to more complex enterprise form and survey tools.

Key Features

Tally supports a wide range of field types and logic, including conditional logic and calculations, payment collection, e-signatures, and file uploads, all available even on the free plan. Forms can be password-protected, closed automatically after a submission limit or date, and configured to prevent duplicate submissions.

The platform connects to common workflow tools including Google Sheets, Notion, Airtable, Zapier, Make, and custom webhooks, and supports over 45 languages with right-to-left text support, making it usable for international teams and audiences.

Pricing

Tally's Free plan is unusually generous: it includes unlimited forms and unlimited submissions within fair-usage guidelines, along with payment collection, conditional logic, and core integrations, at no cost.

The Pro plan costs EUR 20 per month and removes Tally branding, adds a custom domain, unlimited team collaboration, custom CSS, and premium integrations. The Business plan costs EUR 65 per month and adds compliance-oriented data retention controls and respondent email verification. Both paid plans offer two months free when billed annually.

Key Features

Pros & Cons

Pros

  • Free plan includes unlimited forms and submissions, rare among competitors
  • Simple, document-like editor is fast to learn and use
  • Supports advanced logic, payments, and e-signatures even on the free tier
  • Clean, minimal form designs that feel modern out of the box
  • Affordable paid plans compared to many enterprise form and survey tools

Cons

  • Free plan still shows Tally branding on forms
  • Fewer advanced analytics and reporting features than dedicated survey platforms
  • Smaller integration ecosystem than long-established competitors like Typeform
  • Team collaboration requires a paid plan
  • Fair-usage limits on the free plan are not precisely quantified publicly

Pricing

Frequently Asked Questions

Is Tally free?

Yes, Tally offers a free plan with unlimited forms and unlimited submissions within fair-usage guidelines, including payment collection and conditional logic.

Is Tally the same as TallyPrime accounting software?

No. Tally at tally.so is a no-code form builder and is unrelated to Tally or TallyPrime, the Indian accounting and bookkeeping software.

Who founded Tally?

Tally was founded in 2020 by Marie Martens and Filip Minev in Ghent, Belgium.

Does Tally support payments?

Yes, Tally allows forms to collect payments, along with signatures and file uploads, even on the free plan.

What is the difference between Tally's Pro and Business plans?

The Pro plan removes branding and adds custom domains and team collaboration, while the Business plan adds compliance-oriented data retention controls and respondent email verification on top of Pro features.

Can Tally forms be embedded on a website?

Yes, Tally forms can be shared via a direct link or embedded on websites and landing pages.

Does Tally integrate with Zapier?

Yes, Tally integrates with Zapier, Make, Google Sheets, Notion, Airtable, and webhooks for workflow automation.

Is Tally suitable for teams?

Yes, though unlimited team member collaboration requires the paid Pro plan or higher; the free plan is best suited to individual use.

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