SE Ranking is an all-in-one SEO toolset for rank tracking, audits, keyword research and backlinks. Compare 2026 pricing plans, features, pros and cons.
SE Ranking is a cloud-based SEO platform founded in 2012 that combines rank tracking, site auditing, keyword research, competitor analysis, and backlink monitoring in a single subscription product. It is positioned as a lower-cost alternative to larger SEO suites while still targeting agencies, freelancers, and in-house marketing teams that need a comprehensive toolset.
The company's listed headquarters is in Wilmington, Delaware, USA, and it operates with an internationally distributed team. SE Ranking markets itself heavily on price-to-feature ratio, and third-party reviews frequently compare it directly with Semrush, Ahrefs, and Moz on cost.
Core functionality includes daily keyword rank tracking across desktop and mobile, geo-targeted rankings down to the city level, a technical and on-page SEO audit tool, keyword research and competitor keyword gap analysis, and backlink monitoring. SE Ranking also offers customizable, white-label reporting with scheduled report delivery, which is popular among agencies managing multiple client accounts.
Newer additions include AI-related features such as daily AI prompt allowances and AI-driven competitive research across a limited number of domains per plan, along with API and MCP access for integrating SE Ranking data into other workflows or AI tools.
SE Ranking offers three core plans. Core starts at roughly 109 euros per month billed monthly, or about 87.20 euros per month billed annually, and includes 10 projects, 2,000 tracked keywords per day, and 250,000 pages of monthly audit capacity. Growth is priced at roughly 235 euros per month, or about 188 euros per month billed annually, and raises the limits to 30 projects, 5,000 tracked keywords, and 2 million audited pages per month, while adding historical data and dedicated support.
An Enterprise plan offers custom limits and pricing for larger teams. Optional add-ons such as an Agency Pack, an AI Search add-on, and a standalone API package are billed separately. A 14-day free trial with a capped feature set is available on all plans without requiring a credit card.
SE Ranking's Core plan starts at roughly 109 euros per month billed monthly, or about 87.20 euros per month billed annually. The Growth plan is roughly 235 euros per month, or about 188 euros per month billed annually. Enterprise pricing is custom.
Yes. SE Ranking offers a 14-day free trial with no credit card required, giving access to a capped version of the platform including up to 10 projects and 750 tracked keywords per day.
SE Ranking was founded in 2012.
SE Ranking's registered headquarters is in Wilmington, Delaware, USA, and the company operates with an internationally distributed team.
Yes. SE Ranking includes white-label, customizable reporting with scheduled delivery and, on higher plans, guest collaboration links, both of which are commonly used by agencies managing multiple client accounts.
Reviewers frequently describe SE Ranking as offering comparable core SEO functionality, such as rank tracking, audits, and backlink monitoring, at a lower price point than Semrush or Ahrefs.
Yes. Paid plans include a set number of API credits, and a standalone API add-on is available for additional usage.
The Growth plan adds historical ranking data, guest collaboration links, page monitoring, and dedicated support on top of higher limits for projects, tracked keywords, and audit capacity.