Noloco review 2026: no-code app builder features, pricing plans, pros and cons, and the best alternatives for building internal tools and client portals.
Category
No-Code
Pricing
Freemium, from Free (paid plans from $99/month billed annually)
Verified
Not yet
Last updated
July 19, 2026
Founded
2021
Headquarters
Dublin, Ireland
Free PlanWeb AppFree TrialNo-CodeAI
Overview
Noloco is a no-code platform, founded in 2021 in Dublin, Ireland, for building internal tools and client-facing apps directly on top of data sources like Airtable, HubSpot, and SQL databases.
It targets agencies and small businesses that need CRMs, client portals, or internal admin tools quickly, without hiring developers, and is backed by roughly $5.4 million in early-stage venture funding.
Key Features
Users connect an existing data source and use Noloco's visual builder to create record- and field-level permissions, custom workflows, dashboards, and white-label client portals. The built-in AI assistant, Nola, helps generate app structure and content.
Higher tiers unlock deeper integrations (HubSpot, SQL databases), unlimited user roles, priority data syncing, and custom code blocks for teams that need to extend beyond the visual builder's defaults.
Pricing
Noloco offers a genuinely free tier for small projects (3 team seats, 2,000 rows, unlimited apps), then scales through Pro and Business plans priced by seats, data rows, and workflow runs, with roughly 33 percent savings on annual billing.
An Enterprise plan adds SSO, two-factor authentication, a dedicated support manager, and full white-labeling at custom pricing. Non-profits receive a 50 percent discount on any paid plan, and all paid tiers include a 14-day free trial.
Key Features
No-Code App Builder — Visual drag-and-drop builder for creating CRMs, portals, and internal tools without writing backend code.
Native Data Source Integrations — Connects directly to Airtable, HubSpot, SmartSuite, Stripe, and SQL databases as the app's live data layer.
Record and Field-Level Permissions — Fine-grained access controls determine exactly what each user role or client can see and edit.
White-Label Client Portals — Branded, client-facing portals let agencies deliver polished apps under their own brand.
Nola AI Assistant — Built-in AI helps generate app structure, workflows, and written content inside the builder.
Custom Workflows and Automations — Trigger-based workflow runs automate notifications, record updates, and multi-step business logic.
Custom Domains and Code Support — Pro and Business plans support custom domains and embedded custom code for advanced customization.
Pros & Cons
Pros
Genuinely usable free plan with unlimited apps for small projects.
Deep native integration with Airtable and HubSpot as live backends.
White-label client portals make it attractive for agencies delivering client work.
Built-in AI assistant (Nola) speeds up app building for non-technical users.
Transparent, seat- and row-based pricing with meaningful annual discounts.
Cons
Pro and Business plans get expensive quickly as row counts, seats, and workflow runs scale.
Smaller company and community than larger no-code competitors like Bubble or Retool.
Complex custom logic still requires the custom-code add-on rather than pure no-code tools.
SQL database integration is reserved for the higher Business tier.
As a young, small company (founded 2021), long-term roadmap stability is less proven than larger incumbents.
Pricing
Free $0/month N/A
Pro $99/month (annual) or $149/month (monthly) Monthly or annual
Business $213/month (annual) or $319/month (monthly) Monthly or annual
Enterprise Custom Custom
Frequently Asked Questions
Is Noloco free to use?
Yes, Noloco has a free plan with 3 team seats, 7 client seats, 2,000 rows, and unlimited apps; paid plans start around $99-149/month.
What data sources does Noloco support?
Noloco connects natively to Airtable, HubSpot, SmartSuite, Stripe, and SQL databases (on the Business plan and above).
Who is Noloco best suited for?
No-code agencies building client portals and small businesses replacing spreadsheets with internal tools are the primary audience.
Does Noloco offer white-labeling?
Yes, white-label branding is available, with full white-label capabilities included on the Enterprise plan.
Where is Noloco headquartered?
Noloco is headquartered in Dublin, Ireland, and was founded in 2021.
Does Noloco have an AI assistant?
Yes, Noloco includes a built-in AI assistant called Nola that helps generate app structure, workflows, and content.
Is there a discount for non-profits?
Yes, qualifying non-profits receive a 50 percent discount on any paid Noloco plan.