Bubble is a no-code platform for building web and mobile apps visually. Compare Free, Starter, Growth, and Team plan pricing and see key features.
Category
No-Code
Pricing
Freemium, from Free (paid plans from $29/month)
Verified
Not yet
Last updated
July 18, 2026
Founded
2012
Headquarters
New York City, US
Free PlanWeb AppNo-CodeAPIAIFreemiumTemplates
Overview
Bubble was founded in 2012 by Emmanuel Straschnov and Josh Haas and is headquartered in New York City, with roughly 500 employees and over $100 million in venture funding raised.
The platform lets users visually build full-stack web applications — including the database, backend logic, and front-end UI — without writing traditional code, while still supporting custom code, APIs, and plugins for advanced use cases.
Key Features
Bubble includes a built-in relational database, a visual workflow engine for backend logic and automations, responsive UI design tools, user authentication, and a large plugin marketplace for payments, email, and third-party integrations.
The platform has added AI-assisted app building tools and, following its 2024 acquisition of Flusk, includes stronger native security and monitoring capabilities for apps built on Bubble.
Pricing
Since 2023, Bubble prices paid plans using Workload Units (WUs), which measure database queries, workflow runs, and API calls. The Free plan includes 50,000 WUs/month for prototyping.
Paid plans are Starter ($29/month, 175,000 WUs), Growth ($119/month, 250,000 WUs), and Team ($349/month, 500,000 WUs, up to 5 app editors), with usage-based scaling for larger production apps.
Key Features
Visual app builder — Drag-and-drop editor for building front-end UI without writing HTML/CSS/JS.
Built-in database — A relational database included natively for storing and querying application data.
Visual workflow engine — Define backend logic, automations, and API calls through visual workflows.
Plugin marketplace — Thousands of official and community plugins for payments, email, analytics, and integrations.
AI-assisted building — AI tools that help generate and edit app structure and workflows within the builder.
Responsive design tools — Build layouts that adapt across desktop and mobile screen sizes.
Custom code and API connectors — Extend apps with custom code, external APIs, and plugin development for advanced use cases.
Pros & Cons
Pros
Full-stack capability (database + backend logic + UI) rather than just a website builder
Large plugin ecosystem covering payments, integrations, and add-on functionality
Free plan available for learning and prototyping before committing to a paid tier
Extensible with custom code and APIs for teams that outgrow pure no-code
Cons
Workload Unit pricing can be difficult to predict and may scale quickly for high-traffic apps
Steeper learning curve than simpler website builders due to its full-stack complexity
Performance can be a concern for very large-scale or highly data-intensive applications
Migrating off Bubble is nontrivial since apps are tied to its proprietary runtime
Pricing
Free $0 N/A
Starter $29/month Monthly (annual available)
Growth $119/month Monthly (annual available)
Team $349/month Monthly (annual available)
Frequently Asked Questions
What is Bubble used for?
Bubble is used to build full-stack web and mobile-responsive applications — including databases and backend logic — visually, without writing traditional code.
How much does Bubble cost?
Bubble has a free plan for prototyping, with paid plans starting at $29/month (Starter), $119/month (Growth), and $349/month (Team), priced using a Workload Unit system.
Is Bubble a true no-code platform?
Yes, Bubble is a no-code platform, though it also supports custom code, API connectors, and plugins for teams that want more control or advanced functionality.
Who founded Bubble?
Bubble was founded in 2012 by Emmanuel Straschnov and Josh Haas, who remain co-CEOs of the company.
Does Bubble support mobile apps?
Bubble builds responsive web apps that work well on mobile browsers; native mobile app packaging is possible through third-party tools and Bubble's own mobile app features.