GemPages Review, Pricing & Features

GemPages is a no-code Shopify page builder with AI layout tools, funnels, and A/B testing. Free plan available; paid plans start at $29/month.

Category
Ecommerce
Pricing
Freemium, from $29/month (Build plan)
Verified
Not yet
Last updated
July 20, 2026
Headquarters
Hanoi, Vietnam
Free PlanWeb AppNo-CodeAIFreemiumTemplates

What Is GemPages?

GemPages is a Shopify page builder app made by GEMCOMMERCE CO., LTD, headquartered in Hanoi, Vietnam, and used by more than 165,000 Shopify merchants. It's built around a drag-and-drop editor that lets store owners create custom pages without writing code, with a stated focus on conversion rate optimization rather than pure design flexibility.

Beyond basic page building, GemPages adds ecommerce-specific tooling like sales funnels, post-purchase upsells, and countdown or stock-counter elements aimed at increasing on-page conversions.

Key Features

The editor includes pre-built templates, mobile-responsive design tools, and integration with over 100 other Shopify apps. GemAI's Image-to-Layout feature can generate a page layout from a reference image, and GEMX provides built-in A/B testing for pages and funnels.

GemPages also supports headless Shopify storefronts built on Hydrogen and Oxygen, and includes performance features like lazy loading and code compression intended to keep page load times down.

GemPages Pricing

GemPages offers a Free plan that allows publishing one page, useful for testing the editor before committing to a paid tier.

Paid plans are Build at $29/month, aimed at retailers and dropshippers who need more customization than a Shopify theme allows; Optimize at $59/month, which adds sales funnels, post-purchase upsells, and higher-priority support; and Enterprise at $199/month, aimed at Shopify Plus stores that need dedicated support.

Key Features

Pros & Cons

Pros

  • No coding required to build custom Shopify pages
  • AI-assisted layout generation speeds up page design
  • Built-in A/B testing and funnel tools support conversion optimization
  • Supports headless Shopify storefronts (Hydrogen/Oxygen)
  • Free plan available for testing before upgrading

Cons

  • Sales funnels and A/B testing require upgrading beyond the entry Build plan
  • Advanced CRO features have a learning curve for new users
  • Shopify-only; not usable outside the Shopify ecosystem
  • Free plan is limited to a single published page

Pricing

Frequently Asked Questions

What is GemPages used for?

It's used to build custom Shopify landing pages, sales funnels, and post-purchase upsell pages without coding.

Does GemPages have a free plan?

Yes, the Free plan allows publishing one page; paid plans start at $29/month for unlimited pages.

Does GemPages support headless Shopify stores?

Yes, it supports Shopify Hydrogen and Oxygen headless storefronts.

Who makes GemPages?

GemPages is made by GEMCOMMERCE CO., LTD, headquartered in Hanoi, Vietnam.

Does GemPages include A/B testing?

Yes, through its GEMX feature, available on the Optimize and Enterprise plans.

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