Bexi offered points-based design subscriptions for marketing teams needing video, ad, and web design work without hiring in-house.
Bexi was a design-subscription platform launched in August 2016 by Rafael Gomez and Cuco Vega, based in San Francisco with production offices in Mexico. It positioned itself as an alternative to hiring in-house designers or paying traditional agency retainers for marketing creative work.
The service targeted marketing teams at small and mid-sized businesses that needed an ongoing, flexible supply of design assets, such as digital ads, video content, and website design, without the overhead of building an internal creative team.
As of this research, the bexi.io domain no longer displays an active product site; it redirects to an unrelated personal website, and a pricing page on the domain shows unpopulated template text rather than published pricing, so the current operating status of the business is unclear from public sources.
Bexi's model centered on a points-based subscription: customers received a monthly allotment of points that could be redeemed for standard or premium design deliverables, giving them flexibility to request different types of assets within a single plan.
Each account was paired with a dedicated account manager who helped clients scope, prioritize, and open new design projects, functioning as the main point of contact between the customer and Bexi's production team.
Because unused points rolled over to the following month, customers could bank capacity during slower periods and use it during higher-volume campaign pushes, which was positioned as more flexible than a fixed-scope agency retainer.
Bexi offered at least two named subscription tiers, Flexi 10 and Flexi 40 Plus, differentiated by the volume of design points included each month, with Flexi 40 Plus aimed at customers managing multiple products or a higher volume of campaigns.
Plans required an annual commitment but gave customers the choice of paying monthly or paying upfront for a reported discount, according to third-party pricing pages associated with the Bexi brand.
Exact dollar pricing for each tier was not published in the sources available for this research, and the current pricing page on bexi.io does not display live pricing, so prospective customers should contact the company directly to confirm current rates and availability.
Bexi was a design-subscription platform that gave marketing teams on-demand access to a creative production team for deliverables like video content, digital ads, and website design, in exchange for a monthly or annual subscription.
Bexi was founded in August 2016 by Rafael Gomez and Cuco Vega, and was based in San Francisco with production offices in Mexico.
Based on this research, the bexi.io domain currently redirects to an unrelated personal website and its pricing page shows unpopulated template text, so its current operating status could not be confirmed from public sources.
Customers received a set number of points each month based on their plan tier, redeemable for standard or premium design assets, with unused points rolling over to future months.
Bexi's team produced video content, digital advertisements, and website design for marketing teams, based on publicly available descriptions of the service.
No specific dollar pricing for the Flexi 10 or Flexi 40 Plus plans was found in public sources during this research; customers reportedly worked with an account manager to select a plan.