Asana Review, Pricing & Features

Asana helps teams plan, track, and manage projects and tasks, with a free plan for small teams and paid plans starting at $10.99/user/month.

Category
Project Management
Pricing
Freemium, from Free
Verified
Not yet
Last updated
July 18, 2026
Founded
2008
Headquarters
San Francisco, California, United States
Free PlanWeb AppiOSAndroidAPIAITeam ManagementFreemium

Overview

Asana was founded in 2008 by Dustin Moskovitz and Justin Rosenstein and is headquartered in San Francisco, California. It is a work and project management platform used to plan, organize, and track tasks and projects across teams.

Tasks and projects are connected through Asana's 'Work Graph,' a data model linking goals, portfolios, projects, and individual tasks, and viewable through list, board, calendar, and timeline/Gantt layouts.

Key Features

Asana has added agentic work management features, including pre-built 'AI Teammates' — such as a Workflow Optimizer, Status Reporter, Compliance Specialist, and Data Quality Manager — that work within projects alongside human team members, each with scoped permissions and audit trails. AI Studio lets teams build custom automations and agents for specific workflows.

The platform includes reporting dashboards, workflow automations, custom fields, and forms on paid plans, plus over 200 integrations with tools such as Slack, Salesforce, Tableau, and Power BI.

Pricing

Asana's Personal plan is free, currently limited to 2 users for new accounts. Paid plans start with Starter at $10.99/user/month billed annually ($13.49 billed monthly), followed by Advanced at $24.99/user/month billed annually, and custom-priced Enterprise and Enterprise+ tiers for larger organizations with additional security and governance needs.

Key Features

Pros & Cons

Pros

  • Free plan available for small teams
  • Flexible views suit many project management styles
  • Strong third-party integration ecosystem
  • AI Teammates and AI Studio add automation without extra tools

Cons

  • Free plan is limited to 2 users on new accounts
  • Advanced features (goals, portfolios, AI Studio credits) require Advanced or Enterprise plans
  • Per-user pricing can get expensive for large teams
  • Feature depth can mean a learning curve for new users

Pricing

Frequently Asked Questions

Is Asana free?

Yes, Asana offers a free Personal plan, currently limited to 2 users, with unlimited tasks and projects.

How much does Asana cost?

Paid plans start at $10.99/user/month (Starter, billed annually), with Advanced at $24.99/user/month and custom Enterprise pricing.

What are Asana's AI Teammates?

They are pre-built AI agents, such as a Workflow Optimizer and Status Reporter, that work alongside human team members inside Asana projects.

Does Asana integrate with other tools?

Yes, Asana integrates with 200+ tools including Slack, Salesforce, Tableau, and Power BI.

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