These three take different approaches to self-hosted, privacy-first analytics. HitKeep packs the most business-facing extras, including ecommerce revenue…
Freemium / Open Source · From Free (self-hosted); Pro from €150/year (cloud)
Best for: Agencies and ecommerce site owners who want funnels, revenue tracking, AI-crawler detection, and Search Console data together, plus a paid cloud tier for managing many client sites.
Open Source · From Free (self-hosted, open source); hosted cloud from about EUR 8.99/month
Best for: Teams that want real-time, unlimited-retention analytics on transparent ClickHouse and Grafana infrastructure with one flat-rate hosted plan.
Freemium SaaS with a fully feature-complete self-hosted open-source option under AGPL-3 · From Free (3,000 events per month); paid plans from $13 per month billed annually
Best for: Teams that want a genuinely feature-complete free self-hosted build, or an affordable EU-hosted cloud option with a generous free tier.
At a Glance
HitKeep
Prisme Analytics
Rybbit
Primary category
Analytics
Analytics
Analytics
Rating
Not documented
Not documented
Not documented
Pricing model
Freemium / Open Source
Open Source
Freemium SaaS with a fully feature-complete self-hosted open-source option under AGPL-3
Starting price
Free (self-hosted); Pro from €150/year (cloud)
Free (self-hosted, open source); hosted cloud from about EUR 8.99/month
Free (3,000 events per month); paid plans from $13 per month billed annually
Free plan
Yes
Not documented
Yes
Free trial
Not documented
Yes
Yes
Platforms
Web
Not documented
Not documented
Team collaboration
Not documented
Not documented
Not documented
AI features
Not documented
Not documented
Not documented
Public API
Yes
Yes
Yes
Standout Differences
Built for agencies
HitKeep's Business cloud tier supports up to 50 sites and 20 team members with multi-client reporting, Rybbit's Pro plan removes site and team caps entirely, and Prisme Analytics bundles unlimited sites into its single flat-rate plan.
HitKeep, Prisme Analytics, Rybbit
No external database required
HitKeep runs as a single binary with embedded DuckDB and NSQ, while Prisme Analytics requires operating ClickHouse and Grafana yourself as separate infrastructure.
HitKeep, Prisme Analytics
Ecommerce and SEO-specific tracking
HitKeep is the only one of the three that natively tracks ecommerce transaction revenue, pulls in Google Search Console data, and distinguishes AI-crawler traffic from human visitors.
HitKeep
Data retention philosophy
Prisme Analytics never auto-deletes data, HitKeep applies tiered retention caps from 60 days on its free cloud plan up to 3 years on Business, and Rybbit caps retention at 5 years on its Pro plan.
HitKeep, Prisme Analytics, Rybbit
Feature-by-Feature
Deployment
Feature
HitKeep
Prisme Analytics
Rybbit
Free self-hosted tier
Available
Available
Available
No external database dependency
Available
Unavailable
Not documented
Analytics Depth
Feature
HitKeep
Prisme Analytics
Rybbit
Ecommerce transaction tracking
Available
Unavailable
Unavailable
Funnel analysis
Available
Unavailable
Available
Session replay
Unavailable
Unavailable
Available
AI and Agency Tools
Feature
HitKeep
Prisme Analytics
Rybbit
AI-powered features
Available
Unavailable
Unavailable
Multi-client agency reporting
Available
Not documented
Available
Data Retention
Feature
HitKeep
Prisme Analytics
Rybbit
Unlimited or long-term data retention
Limited
Available
Limited
Pricing Compared
Starting price reflects the lowest paid tier, not the full cost for every team size or usage level.
HitKeep
Self-Hosted — Free N/A
Cloud Free — Free N/A
Cloud Pro — €150/year annual
Cloud Business — €390/year annual
Prisme Analytics
Self-Hosted (Open Source) — Free N/A
Cloud Hosted — EUR 8.99/month Monthly
Rybbit
Free — $0 Monthly
Standard — $13 per month billed annually ($19 per month billed monthly) Monthly or annual
Pro — $26 per month billed annually ($39 per month billed monthly) Monthly or annual
Self-Hosted — Free Open source, AGPL-3 license
Pros & Cons
HitKeep
Pros
Free, unrestricted self-hosting with no external database dependencies to manage
Cookie-free, privacy-first tracking simplifies compliance without a consent banner
Native ecommerce, funnel and AI crawler tracking beyond basic pageview analytics
Multi-client reporting makes it well-suited for agencies managing several sites
Full data export avoids vendor lock-in
Cons
Limited public information on the company, team or funding behind the project
Cloud free tier caps retention at 60 days, which may be short for long-term trend analysis
Smaller ecosystem and community size compared to established players like Matomo or Plausible
EU/US-only cloud hosting regions may not suit all data residency needs
Self-hosting still requires basic server management skills despite the single-binary design
Prisme Analytics
Pros
Fully open source and self-hostable at no cost
GDPR, PECR, and Schrems II compliant without a cookie banner
Real-time reporting instead of delayed data
Simple, all-inclusive hosted pricing with unlimited sites and pageviews
Data is never auto-deleted, preserving full history
Cons
Company details such as founding date and team size are not publicly disclosed
Self-hosting requires ClickHouse and Grafana operational knowledge
Smaller integration ecosystem than Google Analytics
Single hosted pricing tier offers less flexibility for very small or very large sites
Less brand recognition than competitors like Plausible or Fathom
Rybbit
Pros
Generous free tier covering 3,000 events per month without any cost
No cookies required, simplifying compliance with privacy regulations
Self-hosted version is free and feature-complete rather than a stripped-down demo
Simpler interface than Google Analytics 4 while offering more depth than minimalist alternatives
EU-hosted cloud infrastructure supports GDPR compliance by default
Affordable paid tiers relative to many analytics competitors
Cons
Very young product, launched in 2025, with a shorter track record than established analytics tools
Built and maintained by a very small team, which may limit support capacity at scale
Self-hosting requires technical setup and ongoing maintenance
Advanced features on the hosted plan are gated behind the Pro tier
Smaller third-party integration ecosystem than long-established analytics platforms
Rapid early growth means the product and pricing may still change significantly
Use Cases
Choose HitKeep: Agencies and ecommerce site owners who want funnels, revenue tracking, AI-crawler detection, and Search Console data together, plus a paid cloud tier for managing many client sites.
Choose Prisme Analytics: Teams that want real-time, unlimited-retention analytics on transparent ClickHouse and Grafana infrastructure with one flat-rate hosted plan.
Choose Rybbit: Teams that want a genuinely feature-complete free self-hosted build, or an affordable EU-hosted cloud option with a generous free tier.
HitKeep
Privacy-compliant website analytics — Organizations subject to strict data protection requirements use HitKeep's cookie-free tracking to measure traffic without consent banners.
Self-hosted analytics infrastructure — Developers and technical teams self-host HitKeep's single binary to keep full control over analytics data and infrastructure.
Agency multi-site reporting — Marketing and SEO agencies use HitKeep's Business tier to manage analytics reporting across up to 50 client websites.
Prisme Analytics
Privacy-compliant analytics without cookie banners — Website owners track traffic while staying compliant with privacy regulations, without showing a cookie banner.
Self-hosted analytics for technical teams — Developers run Prisme on their own infrastructure for full control over analytics data.
Real-time traffic monitoring for content and ecommerce sites — Teams monitor live traffic and conversion events without waiting for delayed reporting.
Rybbit
Privacy-conscious website analytics — Site owners who want visitor analytics without cookies or personal data collection use Rybbit's cookieless tracking.
Self-hosted analytics for developers — Developers who want full control over their analytics infrastructure self-host Rybbit's open-source AGPL-3 codebase.
Google Analytics replacement — Businesses looking to move off Google Analytics use Rybbit's hosted cloud plans for a simpler, GDPR-friendly alternative.
Frequently Asked Questions
Which one needs the least infrastructure to self-host?
HitKeep needs the least, since it runs as a single binary with embedded DuckDB and NSQ, unlike Prisme Analytics, which requires operating ClickHouse and Grafana yourself.
Which tracks ecommerce revenue?
Only HitKeep among these three natively tracks ecommerce transaction revenue.
Which keeps data forever?
Prisme Analytics explicitly never auto-deletes visitor data; HitKeep and Rybbit apply retention caps that vary by plan, with HitKeep ranging from 60 days to 3 years and Rybbit capping at 5 years on its Pro plan.
Which is best for an agency managing many client sites?
HitKeep's Business cloud tier supports up to 50 sites and 20 team members with dedicated multi-client reporting, Rybbit's Pro plan removes site and team caps entirely, and Prisme Analytics' single hosted plan already includes unlimited websites.
Which has session replay?
Rybbit includes session replay on its Pro cloud plan and in its self-hosted build; HitKeep and Prisme Analytics do not document session replay.