GoTo Meeting and Zoom solve overlapping but not identical problems. GoTo Meeting is a video conferencing product with no permanent free plan, built around…
| GoTo Meeting | Zoom | |
|---|---|---|
| Primary category | Video Conferencing | Productivity |
| Rating | Not documented | Not documented |
| Pricing model | Subscription | freemium |
| Starting price | $14/organizer/month (billed monthly); about $12/organizer/month billed annually | Free for basic meetings; Pro plan from approximately 13.33 dollars per user per month billed annually |
| Free plan | Not documented | Yes |
| Free trial | Yes | Not documented |
| Platforms | Web, iOS, Android | Not documented |
| Team collaboration | Not documented | Yes |
| AI features | Yes | Not documented |
| Public API | Not documented | Not documented |
Free plan availability
GoTo Meeting: No permanent free plan; only a 14-day free trial of paid plans
Zoom: Freemium Basic plan priced at 0 dollars, with meetings capped at 40 minutes
Buyers who want to test a tool indefinitely without a credit card need a real free tier, not a time-limited trial
Entry-level paid price
GoTo Meeting: Professional plan starts at 12 dollars per organizer per month, billed annually
Zoom: Pro plan starts at 15.99 dollars per user per month
A lower documented entry price affects total cost for organizations buying many organizer or user seats
AI meeting summaries
GoTo Meeting: Smart Meeting Assistant automatically transcribes meetings and generates AI summaries on Business and Enterprise plans
Zoom: Not documented in the available data
Built-in AI note-taking removes the need for a separate transcription or summary tool
Bundled communications channels
GoTo Meeting: Not documented as including team chat or phone service within GoTo Meeting itself
Zoom: Documented as a unified platform combining video conferencing with team chat and phone service
Buyers who want messaging and calling alongside video avoid managing a separate chat or phone product
Enterprise meeting capacity
GoTo Meeting: Enterprise plan supports up to 3,000 participants per meeting
Zoom: Scales to 1,000-plus participant Enterprise meetings
Organizations running very large all-hands or client events need confirmed headroom at the top tier
Billing flexibility
GoTo Meeting: Plans are billed annually, based on the documented pricing plans
Zoom: Offers quarterly billing and 1 to 3 year prepaid packages through sales, in addition to standard terms
More billing options let finance teams match payment cadence to budget cycles
Webinar and large-event support
GoTo Meeting: Not designed for large public webinars; GoTo offers a separate GoTo Webinar product for that use case
Zoom: Not documented in the available data
Buyers needing registration pages and audience marketing tools for public webinars need to know this sits outside the core meeting product
Admin and security controls
GoTo Meeting: Centralized dashboard lets admins manage organizer licenses, lock meetings, control entry, and review account-wide usage
Zoom: Not documented in the available data
Centralized license and security management matters for IT teams administering many seats
Cloud recording and desktop or mobile apps
GoTo Meeting: Includes cloud recording plus native apps for Windows, Mac, iOS, and Android
Zoom: Not documented in the available data beyond core video conferencing across any device
Confirmed native apps and cloud recording affect how consistently a team can join and revisit meetings across devices
| Feature | GoTo Meeting | Zoom |
|---|---|---|
| HD video and audio conferencing | Available | Available |
| Screen sharing | Available | Not documented |
| Drawing and annotation tools | Available | Not documented |
| Feature | GoTo Meeting | Zoom |
|---|---|---|
| AI meeting transcription and summaries | Available | Not documented |
| Cloud recording | Available | Not documented |
| Feature | GoTo Meeting | Zoom |
|---|---|---|
| Team chat | Not documented | Available |
| Phone service | Not documented | Available |
| Feature | GoTo Meeting | Zoom |
|---|---|---|
| Permanent free plan | Unavailable | Available |
| Entry-tier paid plan | Available | Available |
| Custom Enterprise pricing | Available | Available |
| Feature | GoTo Meeting | Zoom |
|---|---|---|
| Entry-tier participant connection count | Limited | Not documented |
| Enterprise-tier participant connection count | Available | Available |
| Feature | GoTo Meeting | Zoom |
|---|---|---|
| Centralized admin dashboard and license management | Available | Not documented |
| Meeting insights and reporting | Available | Not documented |
| Feature | GoTo Meeting | Zoom |
|---|---|---|
| Native desktop and mobile apps | Available | Not documented |
| Calendar integrations | Available | Not documented |
| Feature | GoTo Meeting | Zoom |
|---|---|---|
| Quarterly and multi-year prepaid billing | Not documented | Available |
Starting price reflects the lowest paid tier, not the full cost for every team size or usage level.
Pros
Cons
Pros
Cons
GoTo Meeting has a lower documented entry price at 12 dollars per organizer per month versus Zoom's 15.99 dollars per user per month for its Pro plan, but Zoom also offers a free Basic plan that GoTo Meeting does not have, only a 14-day trial.
Zoom has a permanent free Basic plan, though meetings are capped at 40 minutes; GoTo Meeting has no permanent free plan and instead offers a 14-day free trial of its paid plans.
That is not confirmed in the available data for Zoom, while GoTo Meeting documents a Smart Meeting Assistant that automatically transcribes meetings and generates AI summaries on its Business and Enterprise plans.
At the top tier, GoTo Meeting's Enterprise plan supports up to 3,000 participants, while Zoom is documented as scaling to 1,000-plus participant Enterprise meetings.
The available data does not document Zoom's webinar capabilities; what is documented is that GoTo Meeting itself is not built for large public webinars and that GoTo offers a separate GoTo Webinar product for that purpose.
Zoom is documented as a unified platform bundling video conferencing with team chat and phone service, while GoTo Meeting's documented facts do not show chat or phone service included within the meeting product itself.
Read the full GoTo Meeting review · Read the full Zoom review