Piktochart Review, Pricing & Features

Piktochart review covering features, pricing plans, pros and cons, and the best alternatives for infographic and visual content design in 2026.

Category
Graphic Design
Pricing
Freemium, from Free (Pro plan from $10/month billed annually)
Verified
Not yet
Last updated
July 19, 2026
Founded
2011
Headquarters
Georgetown, Penang, Malaysia
Free PlanWeb AppAIFreemiumTemplates

Overview

Piktochart is a browser-based design tool built around the idea that anyone, not just trained designers, should be able to turn data and ideas into clear visual content. Rather than starting from a blank canvas, users pick from hundreds of templates for infographics, reports, presentations, resumes and social graphics, then customize colors, text, icons and charts with a drag-and-drop editor.

Founded in 2011 in Malaysia, Piktochart has grown into an established, bootstrapped SaaS company serving marketers, educators, HR teams and small businesses worldwide. It has increasingly layered AI-assisted generation on top of its template system, letting users produce a first-draft design or copy from a short text prompt before refining it manually.

Key Features

Piktochart's strongest feature set centers on data visualization: users can paste in or upload spreadsheet data and have it automatically rendered as charts, maps or infographic elements, which makes it popular for reports and internal communications where numbers need to be explained visually rather than in a table.

Beyond charts, the platform includes a Brand Kit for locking in company colors, fonts and logos, a library of millions of icons, illustrations and stock photos, and export options ranging from static PNGs on the free plan to PDF, PowerPoint and animated GIF or video exports on paid plans.

Pricing

Piktochart uses a freemium model. The Free plan is generous on project creation but limited on downloads (two PNG exports) and AI credits, making it best for occasional or evaluation use. The Pro plan removes the PNG download cap and increases AI credits and storage, while Business adds unlimited PDF and PPT exports plus an unlimited Brand Kit for teams that need brand consistency across many pieces of content.

Larger organizations can move to a custom-priced Enterprise plan that adds SSO/SAML, a dedicated account manager and security reviews, and Piktochart also offers discounted Education and Nonprofit plans as well as a Campus license for institutions with 3,000 or more seats.

Key Features

Pros & Cons

Pros

  • Easy to learn for non-designers
  • Strong focus on data storytelling and charts
  • Affordable compared to full design suites
  • AI tools speed up first drafts
  • Brand Kit keeps team output consistent

Cons

  • Free plan limits PNG downloads and AI credits
  • Less versatile than broader tools like Canva for general design
  • Advanced customization is limited compared to professional design software
  • Enterprise features such as SSO require custom pricing
  • Video and animation capabilities are more limited than dedicated video tools

Pricing

Frequently Asked Questions

What is Piktochart used for?

It is used to create infographics, presentations, reports and social media graphics without needing design software skills.

Is Piktochart free?

Yes, there is a free plan, though it limits downloads and AI credits; paid plans start around $10/month billed annually.

Does Piktochart have AI features?

Yes, it includes an AI generator that produces first-draft designs or copy from a text prompt, using a monthly AI credit allowance.

Who owns Piktochart?

Piktochart is a privately held, bootstrapped company founded in 2011 and headquartered in Malaysia.

What is the difference between Piktochart and Canva?

Piktochart specializes in data-driven infographics and reports, while Canva is a broader general-purpose design platform.

Can teams collaborate in Piktochart?

Yes, collaboration features are available on Business and higher plans.

Does Piktochart offer education pricing?

Yes, discounted Education and Nonprofit plans are available.

What file formats can I export from Piktochart?

PNG on the free plan, with PDF, PPT and GIF export unlocked on paid plans.

Comparisons

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