Heyflow review 2026: no-code funnel and form builder features, pricing plans from Free to Scale, pros and cons, and top alternatives like Typeform.
Heyflow is a no-code platform for building interactive, multi-step lead-generation funnels rather than static one-page forms. Founded in Hamburg in 2020 by Dustin Jaacks and Amir Bohnenkamp, the company built its product around the observation that conversational, personalized funnels convert significantly better for paid acquisition campaigns than traditional landing pages with flat forms.
Since raising a $6 million seed round in 2021 and a $16 million Series A roughly two years later, Heyflow has expanded from its Hamburg headquarters to a second Berlin office and grown its customer base to more than 3,000 marketing teams, primarily in Europe, who use the platform to run lead-gen campaigns for real estate, financial services, insurance, B2B, and e-commerce.
At its core, Heyflow provides a drag-and-drop builder with more than 40 interactive elements and conversion-optimized templates, letting non-technical marketers assemble multi-step flows with sliders, calculators, multiple-choice questions, and file uploads. Advanced conditional logic personalizes the path each visitor takes, adapting later questions, pricing, or offers based on earlier responses.
Lead-quality tools such as phone validation and OTP verification help filter out fake or low-intent submissions before they reach a sales team, while native integrations with Meta and Google Ads, plus 50+ CRM and marketing tool integrations (HubSpot, Salesforce, Pipedrive, Google Sheets, Calendly), connect Heyflow directly into existing acquisition and sales workflows. Built-in A/B testing and analytics let teams iterate on funnel performance without needing a developer.
Heyflow prices around monthly response quotas rather than flat feature tiers. The Free plan allows up to 10 responses per month for testing; Starter at $22/month includes 50 responses and 5 flows; Growth at $79/month raises this to 250 responses, 10 flows, calculators, phone validation, and branding removal; and Scale at $229/month supports 1,000 responses, 20 flows, native A/B testing, custom code, and Salesforce integration.
Enterprise pricing is custom and adds dedicated support and enhanced security for larger organizations. Teams that outgrow their quota mid-cycle can buy flexible add-on bundles for extra responses or additional flows rather than jumping a full tier, which keeps costs closely tied to actual usage.
Heyflow is used to build no-code, multi-step lead-generation funnels, quizzes, calculators, and forms that convert better than static landing page forms for paid marketing campaigns.
Yes, Heyflow offers a free plan that includes up to 10 responses per month, suitable for testing before upgrading to a paid tier.
Heyflow's paid plans start at $22/month for Starter (50 responses, 5 flows), rising to $79/month for Growth and $229/month for Scale, with custom Enterprise pricing available.
Heyflow was founded in 2020 in Hamburg, Germany by Dustin Jaacks and Amir Bohnenkamp.
Yes, Heyflow offers more than 50 native integrations including HubSpot, Salesforce, Pipedrive, Google Sheets, and Calendly.
Heyflow is based in Germany and built with GDPR compliance in mind, making it a common choice for European businesses with strict data privacy requirements.