General Translation is a developer i18n and AI localization platform with SDKs, a translation CDN, and an AI agent. Compare features, pricing, and alternatives.
Category
Translation
Pricing
Freemium, from Free
Verified
Not yet
Last updated
July 18, 2026
Founded
2023
Headquarters
San Francisco, California, USA
SaaSFree PlanWeb AppAPIAIFreemium
Overview
General Translation, founded in 2023 by CEO Archie McKenzie and headquartered in San Francisco, is a developer-first localization platform combining an AI internationalization agent, framework-native SDKs, a human translation review editor, and a global translation content delivery network.
The company positions itself around automating not just translation but the underlying internationalization work of a codebase, using its 'Locadex' AI agent to find and wrap untranslated strings and open pull requests automatically.
Key Features
The platform supports React, Next.js, React Native, Node.js, and Python through dedicated SDKs, and covers over 100 languages and locales with automatic language detection and locale-aware routing.
A Translation Editor lets human reviewers approve or refine AI-generated translations side by side with source text, while the Translation CDN delivers over-the-air translation updates to live apps without a full redeploy.
Pricing
General Translation uses a freemium model. The Starter plan is $0 and includes unlimited users, projects, and languages, with usage-based charges applying per-workflow once included limits are exceeded, billed only on input length rather than translated output length.
The Enterprise plan is custom-priced and adds custom integrations, a dedicated SLA, and forward-deployed engineering support for larger organizations with complex localization and compliance needs.
Key Features
Locadex AI internationalization agent — Connects to a codebase, automatically detects and internationalizes hard-coded UI text, and opens pull requests triggered by commits or PRs.
Multi-framework developer SDKs — Native SDKs for React, Next.js, React Native, Node.js, and Python handle translated text, pluralization, currency, dates, and locale routing.
Translation Editor — A review workspace where teams can see source and translated text side by side, track diffs, and approve or edit AI-generated translations.
Global Translation CDN — A globally distributed delivery layer that pushes over-the-air translation updates to production apps without a full redeploy.
100+ language support — Supports translation into more than 100 languages and locales with automatic language detection.
Live user-generated content translation — Translates dynamic, user-generated content in real time, not just static UI strings.
Glossaries and locale rules — Custom context controls let teams enforce consistent terminology, such as keeping brand names untranslated, across all languages.
Enterprise compliance — SOC 2 Type II, GDPR, and ISO 27001 compliance support security-conscious enterprise adoption.
Pros & Cons
Pros
Free Starter tier with unlimited users, projects, and languages
Automates internationalization work, not just translation, via the Locadex AI agent
Deep framework-native support for React and Next.js, including SEO-friendly locale routing
Billed only on input length, not translated output length
Enterprise-grade compliance certifications (SOC 2 Type II, GDPR, ISO 27001)
Cons
Enterprise pricing is fully custom and not published, requiring a sales conversation
AI-driven translation still benefits from human review for nuanced or brand-sensitive content
Best suited to React/Next.js-centric stacks; other frameworks have less native tooling
As a relatively young company founded in 2023, long-term track record and stability are still being established
Exact funding figures are not officially disclosed, only reported by third-party startup trackers
Pricing
Starter $0 Free, with usage-based overage
Enterprise Contact for pricing Custom
Frequently Asked Questions
Is General Translation free to use?
Yes, the Starter plan is free ($0) and includes unlimited users, projects, and languages, with usage-based charges applying only once included workflow limits are exceeded.
What frameworks does General Translation support?
It offers dedicated SDKs for React, Next.js, React Native, Node.js, and Python.
What is Locadex?
Locadex is General Translation's AI agent that connects to a codebase, automatically internationalizes hard-coded UI text, and opens pull requests with the changes and translations.
How many languages does General Translation support?
The platform supports translation into more than 100 languages and locales.
Is General Translation suitable for enterprises?
Yes. It offers a custom Enterprise plan with custom integrations, an SLA, forward-deployed engineers, and supports SOC 2 Type II, GDPR, and ISO 27001 compliance.
Who founded General Translation?
General Translation was founded in 2023 by CEO Archie McKenzie and is headquartered in San Francisco, California.