airfocus is a product management platform for roadmapping, prioritization, OKRs, and feedback management, now part of Lucid Software.
Category
Product Management
Pricing
Subscription
Verified
Not yet
Last updated
July 18, 2026
Founded
2017
Headquarters
Hamburg, Germany
Web AppAPIAI
Overview
airfocus is a product management platform founded in 2017 in Hamburg, Germany. It was acquired by Lucid Software in April 2025 and now operates under the name 'airfocus by Lucid,' continuing to serve product teams with roadmapping, prioritization, and feedback management tools.
Key Features
The platform offers roadmaps in multiple views (board, timeline, table, chart, Gantt, and more), prioritization frameworks, OKR and goal tracking, a branded customer feedback portal, portfolio dependency tracking across teams, and AI agents for tasks such as feedback triage and PRD co-authoring.
Pricing Overview
airfocus offers two plans, Professional and Enterprise, both requiring contact with sales for pricing. Enterprise adds portfolio management, capacity planning, unlimited custom product hierarchy, and enterprise-level onboarding and SSO options. Discounted pricing is available for startups, nonprofits, and educational institutions.
Key Features
Multi-view roadmaps — Build roadmaps in board, timeline, table, chart, Gantt, or document views.
Prioritization frameworks — Data-driven prioritization tools to rank features and initiatives.
OKRs & goal tracking — Built-in objectives and key results tracking tied to roadmap items.
Customer feedback portal — Branded portal to collect and analyze customer feedback and requests.
AI agents — AI-assisted feedback triage, PRD co-authoring, and stakeholder communication.
Portfolio dependency tracking — Track dependencies and flag portfolio drift across multiple teams and products.
Pros & Cons
Pros
Combines roadmapping, prioritization, OKRs, and feedback in one connected system
Multiple roadmap view types for different stakeholder needs
Backed by Lucid Software's resources following the 2025 acquisition
EU hosting option for data residency requirements
Cons
Pricing is not publicly listed and requires contacting sales
Enterprise features like SSO and portfolio dashboards are gated to the higher tier
Transition following the Lucid acquisition may bring product changes over time
Pricing
Professional Contact sales monthly or annual
Enterprise Contact sales monthly or annual
Frequently Asked Questions
Is airfocus still an independent company?
No, airfocus was acquired by Lucid Software in April 2025 and now operates as 'airfocus by Lucid.'
How much does airfocus cost?
airfocus does not publish pricing; both the Professional and Enterprise plans require contacting sales.
Where was airfocus founded?
airfocus was founded in 2017 in Hamburg, Germany.
Does airfocus offer AI features?
Yes, it offers AI agents for tasks like feedback triage, PRD co-authoring, and stakeholder communication.