Kaspr and Wiza are both freemium contact-data tools with genuine free tiers, but they differ in emphasis. Kaspr leans into LinkedIn-native workflows with…
Best for Kaspr: Recruiters and sales teams working primarily inside LinkedIn who want Sales Navigator/Recruiter Lite access baked into a paid tier and need a multi-language interface (English, German, Spanish, French).
Best for Wiza: Teams that specifically want real-time email/phone verification against live sources rather than a cached database, or that need proactive alerts when tracked contacts change jobs via Wiza Monitor.
At a Glance
Kaspr
Wiza
Primary category
Sales
Sales
Rating
Not documented
Not documented
Pricing model
Freemium
freemium
Starting price
Free
$49/month per user (Starter plan)
Free plan
Yes
Yes
Free trial
Not documented
Not documented
Platforms
Web
Not documented
Team collaboration
Not documented
Not documented
AI features
Not documented
Yes
Public API
Yes
Not documented
Key Differences
Data freshness approach
Kaspr: Not documented; Bulk Data Enrichment updates lead lists with accurate contact information, without a stated real-time-vs-cached distinction.
Wiza: Explicitly checks live data sources at the moment of search rather than serving stale cached records.
Real-time verification can reduce the chance of contacting someone who's already left a role.
Job-change monitoring
Kaspr: Not documented in the facts.
Wiza: Wiza Monitor proactively alerts when decision-makers or key contacts change jobs, with verified new contact data.
Ongoing monitoring surfaces new opportunities from a team's existing contact base without a manual re-search.
Stated database scale
Kaspr: 500M+ verified phone numbers and emails from 150+ sources.
Wiza: 850M+ prospects with 40+ data points via Wiza Prospect.
A larger stated pool can mean broader prospecting coverage, though sourcing methodology differs.
LinkedIn-native access
Kaspr: Sales Navigator and LinkedIn Recruiter Lite access included on paid tiers.
Wiza: Not documented in the facts.
Bundled Sales Navigator/Recruiter Lite access can reduce separate LinkedIn subscription costs.
Multi-language interface
Kaspr: Supports English, German, Spanish, and French.
Wiza: Not documented in the facts.
A localized interface matters for non-English-speaking sales/recruiting teams.
Feature-by-Feature
Free Plan & Core Data
Feature
Kaspr
Wiza
Permanent free plan
Available
Available
Chrome extension
Available
Available
Stated contact database size
Available
Available
Real-time (live-source) lookups vs cached
Not documented
Available
Advanced/Monitoring Features
Feature
Kaspr
Wiza
Job-change monitoring/alerts
Not documented
Available
Sales Navigator / Recruiter Lite access
Available
Not documented
Multi-language interface
Available
Not documented
Pricing & Access Tiers
Feature
Kaspr
Wiza
Full API access
Available
Limited
Entry-level paid plan price
Available
Available
SSO
Available
Not documented
Pricing Compared
Starting price reflects the lowest paid tier, not the full cost for every team size or usage level.
Kaspr
Free — $0/month monthly
Starter — Around $49/month monthly or annual
Business — Around $79 to $99/month monthly or annual
Enterprise — Custom pricing annual
Wiza
Free — $0 n/a
Starter — $49/month per user monthly
Email — $83/month ($990/year annual) monthly or annual
Email + Phone — $166/month ($1,990/year annual) monthly or annual
Team — Custom pricing annual
Pros & Cons
Kaspr
Pros
Genuinely usable free plan with real monthly credits
Fast, in-context enrichment directly on LinkedIn profiles
Strong GDPR compliance and European contact data coverage
Pricing undercuts most full-scale sales-intelligence platforms
Backed by Cognism's larger data infrastructure since its 2022 acquisition
Cons
Phone number and direct-dial coverage can vary significantly outside Europe
Credit-based pricing can feel restrictive for high-volume prospectors on lower tiers
Full API access and unlimited phone credits are locked behind the Business tier
Some advanced features overlap with parent company Cognism, creating potential upsell pressure
Primarily optimized for LinkedIn workflows, less useful for prospecting outside LinkedIn
Wiza
Pros
Deep, purpose-built integration with LinkedIn Sales Navigator search
Free plan and pay-as-you-go pricing let small users try the product with no subscription
Large claimed contact database and CRM integrations support end-to-end outbound workflows
Cons
Reliant on LinkedIn's platform and search limits, which can affect volume and consistency
Costs scale quickly for teams needing unlimited reveals across multiple seats
Team plan requires a minimum of three users and annual billing, limiting flexibility for small teams
Data accuracy on phone numbers can vary more than on email addresses, as with most contact-data providers
Use Cases
Choose Kaspr: Recruiters and sales teams working primarily inside LinkedIn who want Sales Navigator/Recruiter Lite access baked into a paid tier and need a multi-language interface (English, German, Spanish, French).
Choose Wiza: Teams that specifically want real-time email/phone verification against live sources rather than a cached database, or that need proactive alerts when tracked contacts change jobs via Wiza Monitor.
Need both: A combined recruiting-and-sales team might use Kaspr's Chrome extension for LinkedIn-native prospecting with Sales Navigator access, while relying on Wiza Monitor to catch job changes among contacts Kaspr already sourced.
Kaspr
LinkedIn-based outbound prospecting — SDRs use the Kaspr Chrome extension to pull verified emails and phone numbers while browsing LinkedIn and Sales Navigator, feeding leads straight into outreach sequences.
Recruiter candidate sourcing — Recruiters use Kaspr with LinkedIn Recruiter to find direct contact details for passive candidates without leaving LinkedIn.
GDPR-sensitive European sales prospecting — European sales teams use Kaspr for its GDPR-compliant data sourcing when building outbound lists that must meet strict regional privacy requirements.
Wiza
Outbound sales prospecting — Build verified lead lists from LinkedIn Sales Navigator searches for cold email and outreach campaigns.
Recruiting candidate sourcing — Find verified contact details for candidates identified through LinkedIn searches.
Marketing list building — Generate targeted, verified contact lists for account-based marketing campaigns.
Frequently Asked Questions
Is Kaspr free to use?
Yes, Kaspr offers a Free plan with 15 B2B email credits, 5 phone credits, and 5 direct email credits per month.
Does Wiza have a free plan?
Yes, the Free plan includes 20 valid emails and 5 phone numbers.
What is Wiza Monitor?
A feature that alerts users when tracked decision-makers or key contacts change jobs.
How large is Kaspr's contact database?
Kaspr claims access to over 500 million verified phone numbers and emails from 150+ sources.
How large is Wiza's prospect database?
Wiza states 850M+ prospects with 40+ data points.
What languages does Kaspr support?
English, German (Deutsch), Spanish (Español), and French (Français).